November 16, 2005
The 2005 Technologically Advanced Family
The 2005 Technologically Advanced Family (TAF) survey by the Yankee Group has shown that the consumer VoIP market has still some way to go before attaining maturity. The average consumer still does not have a clear understanding of VoIP technology. The survey has led the group to conclude that almost 38% of the families that are aware of VoIP believe that VoIP provides a better set of features as compared to traditional telephony. However, almost 35% of the VoIP-aware families in the US did not know that VoIP can be used with a regular telephone. tmcnet.com reports:
"For instance, cable companies are positioning their VoIP telephony service as the same as regular phone service which diminishes the need for awareness as a prerequisite to adoption," noted Yankee Group's news release.
Read More: Yankee Group: Consumers Might be Confused About VoIP
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