Internet Protocol Television (IPTV) is driving the growth of VoD, which should in five years time become more popular than traditional TV. This is because it will allow people to watch movies according to their schedules.
The development of VoD is going to receive a fillip with telephone carriers like Verizon and SBC taking interest in it. voipplanet.com reports:
Cable companies, according to a report published by the firm Wednesday, are looking at free-on-demand (FoD) as a way to differentiate their service from satellite operators. The research notes that while there has been a 55 percent increase in VoD revenues from 2003 to 2004, revenues continue to lag behind user growth as FoD becomes more popular.
Read More:Video on Demand Taking Its Share
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